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CASE STUDY / RETAIL & INDOOR LTE

Eliminating In-Store Dead Zones at Scale

TrueMove H selected Baicells Neutrino220 indoor LTE eNodeBs to improve voice and data connectivity across 7-Eleven stores in Thailand.
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5,000+

STORES AFFECTED

 

100 m²

COVERAGE

PER UNIT

UP TO 32

CONCURRENT

USERS

102 Mbps

AVERAGE DOWNLOAD AFTER DEPLOYMENT

Executive
Summary

 

The ambition

Deliver reliable in-store voice and data that protects customer experience.

The constraint

Wireless dead zones, slow 3G connectivity and prohibitive equipment costs affected thousands of stores.

The answer

Deploy compact Neutrino220 indoor LTE eNodeBs with flexible Ethernet backhaul, cloud EPC and OMC management.

Inside the Deployment

01-modern-thailand-convenience-store-4x

Modern 7-Eleven store in Thailand.

02-neutrino220-indoor-enodeb-4x

Neutrino220 indoor eNodeB mounted inside the store.

03-customers-reliable-in-store-connectivity-4x

Customers enjoy reliable voice and data throughout the store.

04-omc-remote-network-monitoring-4x

Network operator monitors stores and devices via Baicells OMC.

Key Capabilities

Eliminate Wireless Dead Zones

Reliable indoor coverage ensures consistent voice and data everywhere in the store.

Plug-and-Play Installation

All-in-one indoor eNodeB designed for small shops with simple installation.

Flexible Ethernet Backhaul

Connects to any Internet IP for dependable backhaul and easy deployment.

Centralized OMC Management

Cloud-based management for remote monitoring, configuration and maintenance.

Why It Worked for TrueMove H

1. Neutrino220 is an all-in-one indoor LTE eNodeB designed for small shops.

2. Each unit covers up to 100 m² and supports up to 32 concurrent users.

3. It accepts flexible Ethernet backhaul connected to an Internet IP.

4. It connects to a cloud-based EPC and is remotely managed through Baicells OMC.

5. Simple installation, maintenance and affordability supported rollout across many stores.

 

Measured average improvement in stores with Neutrino220 installed.

 

DOWNLOAD
5.14 Mbps
↓
102 Mbps
UPLOAD
0.223 Mbps
↓
29.6 Mbps
PING
216 ms
↓
56 ms

Business Impact

Improve Customer Experience

Reliable voice and data keep customers connected and satisfied.

Increase Reliable In-Store Access

Eliminate dead zones and slow 3G for consistent connectivity.

Simplify Multi-Site Operations

Remote management reduces operational effort across thousands of stores.

Create a Scalable Retail Connectivity Model

A proven, cost-effective solution built for nationwide retail rollout.

Transform Connectivity Across Every Store

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